Fast Food & Fashion – Why THIS is Marketing Brilliance

Wendy’s if freakin’ BRILLIANT! Have you seen their new marketing swag targeting bloggers and fashionistas on Facebook? I mean really, they have a Polyvore (fashion collage) account for their ‪#‎NewSaladCollection‬? Even the hashtag itself is in fashion (not food) speak. Love it!

Small Business owners take notes. get inspired and think outside of the box! Watch below:

Here’s what you should do:

  1. Check out Wendy’s Polyvore account
  2. Sign up for a polyvore account and start creating beautiful fashion forward images including your products (if fashionistas are in your target audience)
  3. Follow a few brands (not related to your industry at all) to get inspired
  4. Take note in what people are engaged in and use (make your own, don’t totally copy cat) similar strategies

Have fun! Any thoughts or questions? Share them below!

 

Spring Style & Wendy’s® #NewSaladCollection: Pt. 1

River Island dress
$51 – riverisland.com

Gianvito Rossi red pumps
$720 – brownsfashion.com

Clutch wallet
etsy.com