Wendy’s if freakin’ BRILLIANT! Have you seen their new marketing swag targeting bloggers and fashionistas on Facebook? I mean really, they have a Polyvore (fashion collage) account for their #NewSaladCollection? Even the hashtag itself is in fashion (not food) speak. Love it!
Small Business owners take notes. get inspired and think outside of the box! Watch below:
Here’s what you should do:
- Check out Wendy’s Polyvore account
- Sign up for a polyvore account and start creating beautiful fashion forward images including your products (if fashionistas are in your target audience)
- Follow a few brands (not related to your industry at all) to get inspired
- Take note in what people are engaged in and use (make your own, don’t totally copy cat) similar strategies
Have fun! Any thoughts or questions? Share them below!