The Truth About Holiday Email Marketing

It’s that time of year again! You should be thinking about your holiday marketing strategies.

Every year, marketers expect to make big sales around the holidays and every year, they base their marketing tactics on the last year’s consumer behavior. To help you out this year, take a look at the reports of how consumers shopped during the 2011 holidays and learn how to get in on the action! Yes, it’s possible to make money during the holidays!

Watch this video on how to sell without being salesey!

See the chart below and understand how marketers expected people to shop, then how they really shopped, and adjust your plans for this year accordingly! Share this if you see value in it!

Data and infographic by AWeber Email Marketing